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Tag Archives: sales
The Composer’s Guide to Doing Business
Yesterday, I launched a new blog series titled The Composer’s Guide to Doing Business at DennisTobenski.com. The new series is aimed at composers looking to become more entrepreneurial, and who want to learn more about the business aspects of the … Continue reading
Posted in Doing Business, Self-publishing
Tagged advice, blogs, business, composer, composer's guide, composers, dignity, distribution, doing business, engraving, fairness, music business, pricing, publishing, retail, rights, sales, scores, self-promotion, self-publishing
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Doing Business: DRM and Piracy
Every couple of months, the topic of Digital Rights Management (DRM) rears its ugly head when I’m talking to a composer or new music enthusiast about the NewMusicShelf. How does NMS ensure the security of the composer’s scores once someone … Continue reading
Posted in Doing Business, DRM, Self-publishing
Tagged advice, business, distribution, doing business, DRM, fairness, income, music business, newmusicshelf, piracy, pricing, publishing, retail, rights, sales
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Pricing: A Practical Approach
In an effort to make pricing my scores easier and less subjective, I’ve been tinkering with a series of formulas to tell me what I should charge, and I think I’ve come up with some good stuff. However, before I … Continue reading
Posted in Doing Business, Self-publishing
Tagged advice, business, distribution, income, music business, pricing, publishing, retail, sales, scores, self-publishing
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Pricing: The Goldilocks Zone
When I’ve talked to other composers about self-publishing and selling their own works, one of the most consistent stumbling blocks is the issue of pricing. It can be very difficult to evaluate whether a given price is too high or … Continue reading
Posted in Doing Business, Self-publishing
Tagged advice, affordability, business, competition, fairness, growth, income, music business, overhead, pricing, publishing, sales, scores, self-publishing
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Holiday Specials
For the holiday season, some of the NewMusicShelf composers are running specials on their scores. My own works are discounted through January 5, 2010, as is Brett Kroening’s Flurry for wind band. Check it out here: Dennis Tobenski Brett Kroening
Posted in Composer News, NewMusicShef Specials
Tagged discount, flurry, holiday, holiday specials, kroening, sales, scores, specials, Tobenski
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Why Self-Publish? Part 4: The Distribution Dilemma
To kick off the NewMusicShelf blog, I’ll be posting a four-part discussion on self-publication for composers. The Distribution Dilemma So you’ve decided to self-publish your music. Good for you! Now you’ve got to ask yourself: who’s going to buy your … Continue reading
Posted in Why Self-Publish?
Tagged composers, distribution, publishing, retail, sales, scores, self-promotion, self-publishing
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Why Self-Publish? Part 3: The Difference between Publication and Distribution
To kick off the NewMusicShelf blog, I’ll be posting a four-part discussion on self-publication for composers. The Difference between Publication and Distribution As I’ve gone about promoting NewMusicShelf to composers, I’ve been getting regular questions and comments about “publishing”, which … Continue reading
Posted in Why Self-Publish?
Tagged distribution, publishing, sales, scores, self-promotion, self-publishing
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Why Self-publish? Part 2: Some Self-publishing Basics for Composers: Engraving
To kick off the NewMusicShelf blog, I’ll be posting a four-part discussion on self-publication for composers. Some Self-publishing Basics for Composers: Engraving Because I’ve been involved in a fair number of discussions lately about publishing, and because it’s a subject … Continue reading
Posted in Why Self-Publish?
Tagged advice, basics, clarity, composers, distribution, education, engraving, hobby horse, publishing, retail, sales, scores, self-promotion, self-publishing, technique
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Why Self-publish? Part 1: Taking Control
Why should a composer self-publish?
In today’s artistic and economic climate, the reasons are manifold. Probably the biggest reason to self-publish is the difficulty in being picked up by a major publisher. But more important, I think, is the issue of control. Continue reading
Posted in Why Self-Publish?
Tagged advice, composers, control, distribution, engraving, hobby horse, publishing, responsibility, retail, rights, sales, scores, self-promotion, self-publishing, trade-offs
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